Different nutritional needs require different nutritional solutions.

Essential nutrition refers to nutrients the body needs for normal function but cannot produce, or cannot produce in sufficient quantities, and therefore needs to obtain through the diet.These include essential amino acids, essential fatty acids, vitamins and minerals. Fiber, phytonutrients and other components of nutrient-rich foods also contribute to a healthy dietary pattern.Essential nutrition is about providing the body with the nutritional building blocks it needs—not simply consuming more nutrients.

Nutrition matters at the cellular level because cells require nutrients as raw materials for energy metabolism, maintenance, repair and normal cellular functions.Food is broken down during digestion, nutrients are absorbed through the digestive system and transported through the bloodstream to tissues throughout the body.Food → Digestion → Absorption → Transport → CellsWatch: Nutrition & Cellular Wellness

A healthy, varied diet should be the foundation of good nutrition. Supplements can help address nutritional gaps in appropriate situations, but they should complement rather than replace nutrient-rich food.Whole and minimally processed foods can provide protein, essential fats, carbohydrates, fiber, vitamins, minerals and thousands of naturally occurring plant compounds.Nutritional intake nevertheless differs between individuals because of dietary patterns, restrictions, appetite, lifestyle and nutritional requirements.Food first. Supplements when appropriate.

Micronutrients are vitamins and minerals the body requires in relatively small quantities to support normal biological functions, including energy metabolism, immune function, bones, muscles, nerves and cellular processes.Examples:Vitamins:A • B vitamins • C • D • EMinerals:Calcium • Magnesium • Zinc • Selenium • IodineMacronutrients are required in larger amounts and include carbohydrates, proteins and fats.Micronutrients are required in much smaller quantities but are still essential to normal function.How does this relate to VIA Source?ASEA VIA Source is a whole-food-based micronutrient supplement combining vitamins, minerals, phytonutrients, organic superfoods, trace minerals and enzymes.Its US product information lists nutrients including vitamins A, C, D3 and E, several B vitamins, calcium, iodine, magnesium, zinc, selenium and chromium.Watch: Explore VIA SourceAre You Getting the Micronutrients Your Body Needs Every Day?Discover VIA Source and how it can complement a balanced approach to everyday nutrition.VIEW VIA SOURCE PRODUCT INFORMATION →Official ASEA VIA Source product information with details about ingredients, vitamins, minerals, Supplement Facts and directions for use.Ready to Explore VIA Source?Learn more about VIA Source. View current product details and purchasing options through the official ASEA store.Explore VIA Source →

Phytonutrients are naturally occurring compounds produced by plants. They are found in fruits, vegetables, herbs, spices, legumes, whole grains, nuts and seeds, and are one reason why eating a wide variety of plant foods is encouraged as part of a healthy eating pattern.Unlike vitamins and minerals, phytonutrients are not generally classified as essential nutrients. However, many are studied for their roles in plant foods and their relationship with health.Different plant foods provide different combinations of nutrients and naturally occurring plant compounds.That's why a healthy eating pattern is not about finding one perfect food or “superfood.” Variety matters.What does "eat the rainbow" mean?“Eat the rainbow” is a simple way to think about plant diversity.Different-colored fruits and vegetables contain different mixtures of pigments, nutrients and phytonutrients. Including a range of colors can encourage greater variety across your diet.Red & purple: tomatoes, berries, grapesOrange & yellow: carrots, pumpkin, citrus fruitsGreen: broccoli, leafy greens, herbsWhite & tan: onions, garlic, mushroomsThe goal isn't to assign one specific health benefit to every color. It's to encourage greater plant diversity over time.Some nutritional supplements contain concentrated extracts from selected plants.These products can provide particular plant-derived ingredients in formulated amounts, but they should be considered complementary to—not replacements for—the variety provided by whole plant foods.ASEA VIA LifeMax is an example of a dietary supplement formulated with selected plant extracts.VIA LifeMax is an active-lifestyle dietary support supplement formulated with 16 distinctive natural plant extracts. Its formulation includes ingredients such as broccoli seed, turmeric, green tea, bilberry and pomegranate, together with other botanical and mushroom-derived ingredients.WATCH: Explore VIA LifeMaxWhat If Your Daily Nutrition Could Go Beyond the Basics?Discover VIA LifeMax and how it can complement a balanced approach to everyday nutrition.VIEW VIA LIFEMAX PRODUCT INFORMATION →Explore the official product information for details about VIA LifeMax's formulation, ingredients, Supplement Facts and directions for use.Ready to Explore VIA LifeMax?Learn more about VIA LifeMax, view current product details and purchasing options through the official ASEA store.Explore VIA LifeMax →

Bioavailability describes the proportion of a nutrient that becomes available for the body to absorb and use.INGESTION↓DIGESTION↓ABSORPTION↓TRANSPORT↓UTILIZATIONFactors including nutrient form, food matrix, digestion, interactions with other nutrients and individual physiology can influence bioavailability.From Intake to Cellular UtilizationASEA VIA Nutrition Brochure: Source, Biome, Omega & LifeMaxASEA VIA nutrition brochure with information about VIA Source, VIA Biome, VIA Omega and VIA LifeMax nutritional supplements.VIEW VIA BROCHURE →Official ASEA VIA brochure introducing the VIA nutritional system, including Source, Biome, Omega and LifeMax.

No. Consuming larger amounts of nutrients is not automatically healthier, and excessive intake of some vitamins, minerals or other supplement ingredients can be harmful.RIGHT NUTRIENT + RIGHT AMOUNT + RIGHT CONTEXT